It is symptomatic of gender inequality and sexism in the sports sector that the first football boot in the world designed around female feet came to the market less than four years ago. Since then, limited progress has been made by the largest sports brands, who between them have produced only a handful of football boots designed specifically for the needs of girls and women. Some of those that are available are at a price many people cannot afford. It is also disappointing that Sports Direct...

It is symptomatic of gender inequality and sexism in the sports sector that the first football boot in the world designed around female feet came to the market less than four years ago. Since then, limited progress has been made by the largest sports brands, who between them have produced only a handful of football boots designed specifically for the needs of girls and women. Some of those that are available are at a price many people cannot afford. It is also disappointing that Sports Direct, the UK’s largest sports retailer, appears unwilling to promote football boots to women and girls in store and does not stock a wide a range of boots de Type: conclusion | Number: 12 | Paragraph: 78 | Response status: not_addressed Government response: The Government accepts this recommendation. The Government believes that, through the National Physical Activity Taskforce (NPAT) and Board of Women’s Sport, the above recommendation can be achieved. In September 2023, the Department for Culture,