Threads / HFSS Online Advertising Restrictions / Restricting volume price promotions of HFSS products
Impact Assessment Published 1 Oct 2025 Department of Health and Social Care ↗ View on GOV.UK

Restricting volume price promotions of HFSS products

Update on the potential impact of the introduction of restricting promotions of products high in fat, salt or sugar by volume price.

▤ Verbatim text from source document

This document updates the previous impact assessment, published in 2021 as part of the consultation outcome. It includes an update to the estimated costs to businesses as well as adjustments to the calculations in the modelling.